Multi-location marketing that fills every location with calls
Multi-location marketing gets every location found, trusted and called. Each one gets its own website pages, Google profile and tracked phone number under one brand, and we work to put each location on page one of Google in its market, in all 50 states and across Canada.
- Set up
- Connect
- Get calls
Why multi-location marketing is harder than it looks
Your first location earned its reviews and its rankings one customer at a time. A new location starts with none of that, even though the name on the sign is the same.
Google treats every address as its own business. Reviews, map listings and search pages do not carry over from one location to the next. A strong brand in one city can be invisible in the city next door.
Then the small problems pile up. Listings show different phone numbers. Calls land at the wrong location. Nobody can say which location a lead came from. Fixing it one location at a time takes more effort than it should.
Every address needs its own profile
Google shows customers the closest match. A location without a complete profile is left off the map.
Every market needs its own page
Customers search with a city name. A page written for that city is what they find.
Every location needs its own numbers
If you cannot see calls by location, you cannot tell which ones need help.
These gaps are fixable, and the fix is the same for each location. Here is how we build it.
How each location in your multi-location marketing plan gets built
We set up every location the same way, so none of them is an afterthought. The result is a network of locations that looks like one brand and ranks like local businesses.
Each layer does one job. The local page speaks to that market. The profile puts that address on the map. The CRM sends every call to the right place. The reports tell you what is working across the whole network.
Your brand standards stay in place. We match your name, your services, your photos and your tone, so a customer in any city sees the same company. See how the pieces fit on the how it works page.
A local page for every market
Pages for each location's services and area, written around what customers in that city search for.
A complete Google Business Profile for each address
Correct categories, services and service area, plus photos and a clear description. Duplicate listings get cleaned up.
A review link for each location
Customers leave reviews for the location that served them, so each one builds its own proof.
A tracked number for each location
Every call is counted and tied to its location, so you can compare them fairly.
A CRM with a mobile app
Every location's requests in one place. Managers see their own, and you see them all.
Brand-safe site care
Updates, fixes and security care for every page, in your name and your style.
With every location built, customers need a way to find each one. Here is where they look.
Where multi-location marketing wins customers on Google
Customers find a location in three places. We build each one for every address you operate, so your whole footprint is covered.
Map listings for each location
A customer searching near a location sees that location first. Each profile is set up to compete for its own map.
Ads aimed at each market
Google Ads and Local Services Ads can run for each location, with budgets and service areas set per market.
Free search pages for each city
Local pages and blog posts help every location show up in free search for its own city.
Here is what it looks like when a company grows from one busy location to many.
From one busy location to many: a multi-location storyboard
Here is the same company at three points. The brand is the same throughout. What changes is whether each location can be found.
One location is busy, the rest are quiet
The first location gets the calls. The newer ones have thin profiles and no local pages, so the phones stay still.
Each location is set up the same way
We build the local page, complete the profile, add the review link and connect the tracked number for every address.
Every location gets its own calls
Customers find the location nearest them, and the report shows what each one brings in.
Different multi-location businesses need different support. Here is who this is for.
Multi-location marketing for every kind of growing brand
Adding locations looks different for every business. Pick the one that sounds like you, and we will fit the plan to it.
A franchise owner with one or two units
You run a franchise location and need to stand out against the owner down the road. We build your local presence and keep it separate from every other unit.
A company opening a second location
Your first location is strong and the second is new. We give the new address the same foundation, so it does not start from zero.
A growing company with several locations
You have a handful of locations and want leads, reports and ads across all of them in one place.
A franchisor or regional operator
You care about every owner having a strong local presence. We help each location build one under your brand.
A new business planning several locations
You are building a brand and not only one shop. We set the pattern at the start, so every new location follows it.
A brand that wants to see the whole picture
You want to compare locations fairly and spend more where it pays. Reports by location show you where.
You do not have to buy everything at once.
What good multi-location marketing looks like
Good multi-location marketing makes every location feel local while the whole company feels like one brand. These are the pieces that make it work.
A profile for each location
Each location has its own Google profile, address and service area.
Pages for each market
Every location gets its own website pages written for its own area.
A tracking number per location
You see which location every call came from.
Reviews that stay with the location
Customers review the place that served them, which builds local trust.
One brand everywhere
Logo, voice and message stay consistent across all locations.
Reports by location
Compare locations side by side and see where to grow.
Now see the mistakes to avoid.
Ways to grow with multi-location marketing
Searches for multi-location marketing come in many forms. Here is how each one fits into the work we do for you.
Franchise marketing
Each owner gets a strong local presence under your brand, with their own page, profile, reviews and calls.
Browse all types of leadsMulti-location SEO
A page for every city and service helps each location appear in free search for its own area.
See SEO for contractorsGoogle Business Profile for multiple locations
Each address needs its own profile with the right categories. See how a profile scores, and we call you with what to fix.
Free Google Profile AuditGoogle Ads for multiple locations
Run ads for each market with its own budget and service area, and see which locations pay back.
See Google Ads managementLocal Services Ads for each location
Google Verified listings can run for every licensed location, billed per lead.
See Local Services AdsLead reactivation across locations
Each location has past customers who have not heard from you. We bring them back with an offer.
See lead reactivationYou know what we do. Here is what we need from you, and what we handle.
What a multi-location business brings, and what we handle
Adding a location should not mean adding a project. You tell us about the locations, and we do the building.
You bring
- A list of your locations, with addresses and service areas
- Your brand name, services and photos
- License and insurance details for each location
- Who answers the phone at each location
- A little time to answer our questions
We handle
- A local page and Google profile for every location
- A tracked phone number for each location
- Your CRM, mobile app and review links
- Cleanup of duplicate and mismatched listings
- Ads, leads and reports, as your service includes
Next, a look at what multi-location marketing can look like in practice.
What multi-location marketing looks like in practice
Page One Calls has delivered more than 2M leads to service businesses across the US and Canada. Here is how one location's lead sources can look.
Every location has its own mix. A newer location often leans on the map listing and a local page, then adds ads as it grows. An older location may get more from free search.
The chart shows an example for one location with a lead service. Reports show the real mix for each of your locations.
Example mix, not a promise of results.
We have four locations and each one used to look different online. Now every address has its own page and profile, and the report shows me which one needs help.
I bought a franchise unit and wanted to stand out from the owner two towns over. Page One Calls built my local page and reviews, and my calls are my own.
Calls used to land at the wrong location. With a tracked number for each one, the right team picks up every time.
Wherever your locations are, the same plan applies. Here is where we cover.
Multi-location marketing in every state and across Canada
We provide multi-location marketing for contractors in all 50 states and across Canada, and work to put your company on page one of Google in your market.
Multi-location marketing in the Northeast
Metros include New York, Boston, Philadelphia, Baltimore.
- Connecticut
- Delaware
- Maine
- Maryland
- Massachusetts
- New Hampshire
- New Jersey
- New York
- Pennsylvania
- Rhode Island
- Vermont
Multi-location marketing in the Southeast
Metros include Miami, Atlanta, Charlotte, Nashville, Tampa.
- Alabama
- Arkansas
- Florida
- Georgia
- Kentucky
- Louisiana
- Mississippi
- North Carolina
- South Carolina
- Tennessee
- Virginia
- West Virginia
Multi-location marketing in the Midwest
Metros include Chicago, Detroit, Minneapolis, Columbus, Kansas City.
- Illinois
- Indiana
- Iowa
- Kansas
- Michigan
- Minnesota
- Missouri
- Nebraska
- North Dakota
- Ohio
- South Dakota
- Wisconsin
Multi-location marketing in the Southwest
Metros include Dallas, Houston, Phoenix, Oklahoma City, San Antonio.
- Arizona
- New Mexico
- Oklahoma
- Texas
Multi-location marketing in the West
Metros include Los Angeles, Seattle, Denver, Portland, Las Vegas.
- Alaska
- California
- Colorado
- Hawaii
- Idaho
- Montana
- Nevada
- Oregon
- Utah
- Washington
- Wyoming
Multi-location marketing in Canada
We serve contractors in every Canadian province. Metros include Toronto, Vancouver, Calgary and Montreal.
- Ontario
- Quebec
- British Columbia
- Alberta
- Manitoba
- Saskatchewan
- Nova Scotia
- New Brunswick
You are in good hands with a team that works nationwide. Meet it.
Who provides your multi-location marketing
Page One Calls helps service businesses get found on Google and turn searches into booked jobs.
We build websites, Google profiles, reviews and lead flow for contractors in all 50 states and across Canada. Multi-location brands are a big part of who we help, because every new address needs its own start.
Browse all types of leads, or see how new business marketing and lead reactivation work alongside your locations.
(877) 340-5052Free to ask. We will answer your questions.
Answer one question and see.
Multi-location marketing mistakes to avoid
Growing from one location to many adds new ways to lose calls. These mistakes are the usual ones.
One page for every location
A single page cannot rank for many cities.
Sharing one profile
Google wants a profile for each real location.
Mixing up reviews
Reviews should belong to the location that earned them.
Blending every number into one
Without separate tracking you cannot see what each location brings in.
Still weighing it? These answers cover what people ask most.
Multi-location marketing questions
Straight answers for owners with more than one address. More are on the full FAQ page.
What is multi-location marketing?
Why does each location need its own Google Business Profile?
Do reviews from one location help the others?
Can you manage ads for many locations?
How do I see which location is doing best?
Will every location look the same?
Do you clean up duplicate or wrong listings?
Is there a long-term contract?
Is a lead shared with other companies?
Do you work in every state and province?
Start your multi-location marketing
Tell us your trade and where your locations are.
- No long-term contract
- Leads that are yours alone
- Support that grows with you
Got it!
Thanks! We will call you about your market.
