Starting out

How to start a contracting business: a practical guide

Ready to stop working for someone else and start a contracting business of your own?

Starting out feels exciting and a little scary, and both feelings are normal. The good news is that the path is clear: choose a trade and a structure, handle the legal basics, price your work and get in front of customers.

This guide shows you how to start a contracting business in the United States or Canada. Rules differ by state and province, so we link to official sources like the SBA's guide to launching a business and the U.S. Chamber of Commerce guide to starting a contracting business. We are not lawyers, so check your own local rules.

Key takeaways
  • Pick a trade and a legal structure
  • Check licensing and insurance where you work
  • Price jobs to cover costs and profit
  • Be findable on Google from the start
The path from idea to first job
  1. Choose your trade and structure
  2. Get licensed and insured
  3. Price your work
  4. Set up your business basics
  5. Get found and book jobs

Each step protects the next.

Start a contracting business: trade, structure and name

Start a contracting business by choosing a trade you can do well and a legal structure that fits.

Pick work you know, with demand in your area. Then choose a structure, such as a sole proprietorship or an LLC. An LLC separates your personal assets from the business and is common for contractors, but ask an accountant or attorney what suits you.

Choose a name that is clear, easy to say and available. Check your state or province for name registration, and confirm the matching web address.

  • A trade you can do well
  • A structure that protects you
  • A clear, available name
  • A simple budget for the first jobs

Write a simple contractor business plan

A contractor business plan does not need to be long. Write down your trade, your area, your prices and how you will find your first customers. A page or two keeps you honest.

Contractor license and insurance requirements

Most places require a license, insurance or both, and the rules differ by state, province and trade.

Some trades, such as electrical and plumbing, need specific licenses almost everywhere. Others depend on job size. Your state licensing board or provincial authority publishes the rules. Do not guess, because working unlicensed can mean fines and unpaid invoices.

General liability insurance protects you and your customers, and many customers and builders ask to see proof. Workers compensation applies when you hire help. Talk to an insurance agent who knows your trade.

Contractor license requirements and insurance

Rules for contractor licenses vary by trade and place, so start with your state or provincial licensing board. Many people also need an employer ID if they hire help, and the IRS explains how to get an employer identification number. Talk to a local insurance agent about contractor insurance that fits your work.

Check your own state or province. We cannot give legal advice.

Need a hand with start a contracting business? Send a request or call (877) 340-5052.

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How to price jobs when you start a contracting business

Price jobs to cover materials, labor, overhead and a profit, not just the cost of the work.

Add up what a job costs you: materials, your time, helpers, fuel, tools and insurance. Then add overhead and a profit margin. Many new contractors underprice to win work and then struggle to stay open.

Quote in writing, state what is included and get a deposit when it is appropriate. Clear quotes protect you and impress customers.

Where each dollar of a job goes
MaterialsCost
LaborCost
OverheadCost
ProfitYours

Illustration of how a quote is built, not real numbers.

Business basics every new contractor needs

Open a business bank account, set up bookkeeping, get a business phone and choose software for quotes and invoices.

Keep business money separate from personal money from the start. Track every expense. Use a business phone number that you answer, because it goes on your Google profile and your website.

Simple software for quotes, scheduling and invoices saves effort.

  • A business bank account and bookkeeping
  • A business phone number you answer
  • Quote and invoice software
  • A CRM so leads never get lost

Choose a business structure to start a contracting business

Many contractors pick an LLC to separate personal and business assets. The SBA's blog on choosing a business structure compares the options in plain language.

Start a contracting business: common business structures

Business structures compared in general terms
StructureSetupPersonal liabilityGood to know
Sole proprietorshipSimplestYou are personally responsibleEasy to start, fewer protections
LLCModerateUsually limitedCommon for contractors
CorporationMost involvedUsually limitedMore rules and paperwork

How to start a contracting business and get your first customers

A new contracting business gets customers by being easy to find on Google and easy to trust.

Set up your Google Business Profile early, build a simple website with a page for each service and ask each early customer for a review. New companies can compete earlier than most expect when the basics are complete.

Add ads to fill the gaps while your organic results grow. See our new business marketing service and the guide to contractor marketing ideas.

Conclusion: start a contracting business the right way

Handle the paperwork first, price your work to leave a profit and set up your Google profile and reviews early. The companies that do those things tend to feel steady sooner.

Our guide on how to get more customers as a contractor picks up where this one ends.

Two more free resources are the IRS small business center and SCORE, which pairs new owners with volunteer mentors.

How Page One Calls can help you start a contracting business

We help new companies get found from the start.

New business marketing when you start a contracting business

Our new business marketing page shows how we help companies that are just getting started.

A simple start for a new contracting business

Setting up your Google Business Profile as a new contractor

We set it up correctly the first time through Google Business Profile management.

Exclusive leads once you start a contracting business and want growth

When you want more calls, browse the types of leads for your trade.

Several locations after you start a contracting business

If you grow into more than one market, see multi-location marketing.

Ask our team

More guides to read after start a contracting business

Each guide answers one question contractors search for, and each one links on to the next step.

How to start a contracting business: questions and answers

What contractors ask about start a contracting business, answered plainly.

How do I start a contracting business?
Choose a trade and structure, get the required license and insurance, price your work, set up your business basics and get found on Google.
Do I need a license to start a contracting business?
Often yes, and the rules differ by state, province and trade. Check with your licensing authority.
How much money do I need to start a contracting business?
It depends on the trade. Tools, a vehicle, insurance, licensing and marketing are the main costs.
Should I form an LLC?
Many contractors do, to separate personal and business assets. Ask an accountant or attorney.
How do I get my first customers?
Set up your Google profile, build a simple website, ask for reviews and add ads.
Can I start a contracting business with no experience?
You need real skill in a trade first. Many start by working for an established contractor.
What insurance do contractors need?
General liability is common, and workers compensation applies if you hire help. Ask a local agent.
Can Page One Calls help a new business?
Do you serve every state?
Yes, in all 50 states and across Canada.

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